Why InnovationOne?

InnovationOne,® LLC, is based on empirical research and diagnoses your organization’s capability and culture to innovate and recommend strategic areas of improvement. We have the practical experience to work with your executives, leaders, and teams.

What makes our approach unique?

Through almost 20 years of scientific research and publishing of over 25 peer-reviewed articles on innovation and strategy in academic journals, InnovationOne founder C. Brooke Dobni PhD. has developed the InnovationOne Culture Index©, the most robust, quantitative diagnostic tool to assess, measure, and benchmark innovation culture and capability.

Based on his landmark Fortune 1000 Study, “Innovation Nation? Innovation Health Inside the Fortune 1000,” Dr. Dobni has identified why companies fail to become innovative and the six common traits of highly innovative organizations.

Because of his research and our practical experience, InnovationOne® can provide useful guidance for every organization to improve its innovation culture and capability, resulting in sustainable competitive value and higher financial performance.

We also have the experience and capability to coach executives, help you shape and communicate your strategic vision, train your managers and innovation teams, and help you measure and improve your progress along the way.

Our research continues. Dr. Dobni and his co-authors have published two new articles this year. We work with The Conference Board to identify the practices of highly innovative companies and the emerging trends in innovation processes, methodologies and technologies, publishing our most recent report this year.

You can improve your innovation

Innovation is quite doable. It is measurable, manageable, and will drive results. You can transform your organization with the right information, direction, and culture. You can improve your innovation while still maintaining a focus on excellence with your current operations and financial obligations.  The worse strategy of all is to maintain the status quo.

How to become innovative?

Rarely does a game-changing idea emerge from the strategic planning process or from the thoughts and ideas of one employee.  Rather, they originate from a culture and lean infrastructure that encourages ideas across the organization and its external ecosystem.

Many companies invest in Big Data Analysis and Crowdsourcing to gain new insights on customer needs and trends, and to identify new ideas. The highly innovative companies have learned, however, how to incorporate the use of these powerful tools into their organizational cultures and to measure their progress. This is what distinguishes the highly innovative companies from the lagging innovators.

These opportunities for innovation lie at the margin, an interface controlled by employees interacting with customers, value chain members, external experts, and competitors.

The key to innovation in organizations is the ability to define, instill, and reinforce an innovation vision, culture and capability among your employees and your external ecosystem.

Innovation will only flourish in dynamic and collaborative cultures with leaders who make innovation a strategic imperative, articulate a strategic vision for innovation, and invest in it. The investment includes putting in place the systems and processes for ideation and knowledge management, and processes to commercialize the best ideas successfully.

How does it work?

We analyze the strengths and weaknesses of your culture and capability for innovation using the scientifically developed InnovationOne Culture Index©. Our analysis is extraordinarily thorough across the four organizational dimensions and 12 drivers of innovation.

We have learned that culture is much more than your values and artifacts. Culture includes how the organization gets work done, its speed, the sense of connectivity employees have to the company’s mission, and the collaboration and empowerment of managers and employees. It includes empowering employees and external partners to ask questions, recommend new solutions, and act upon them. Innovation requires fast, accurate decision making, based on data, analysis, and rapid prototyping. Finally, it includes the agility of the company’s operations to commercialize innovation.

We will work with you and your leadership team to understand the nuances of your innovation culture and capability, its strengths and weaknesses.

The results of this assessment will serve as an essential benchmark to begin improving your innovation culture and capability and measure your progress, adjustments, and future success.

Based on your results, we will work with you to put in place a detailed plan that will give you clear direction for action to take in the first week, the next quarter, and the rest of the year.

Who we work with?

We work with CEOs, executives, and senior leaders companies, government agencies, and non-profits who see the big picture challenging their organizations.

They realize that only a comprehensive approach to improving innovation will truly create a competitive advantage and improve profitable growth.

The next step

If you would like to explore your options and are prepared to act now, we invite you to contact us to schedule a complimentary one-hour strategy session. We will discuss the opportunities and challenges facing your company, our assessment, and how we can assist you.

Now that you have an overview of InnovationOne, we invite you to learn from our thought-leading research. Or click case studies to learn results we have ignited and to hear from our customers.

Contact us to learn more and arrange a one-hour complimentary strategy session. We can speak in person, by phone, or Zoom.